There is a version of “being authentic” online that is quietly costing women their sales, their authority, and their ability to lead their community well.

And almost no one is naming it.

In this episode, I am breaking down the difference between strategic storytelling that serves your audience and the kind of oversharing that just serves you. I share the 2016 season where authenticity became my word of the year, the Brene Brown moment that cracked me open, and my own confessions about vulnerability hangovers I have had over the years.

I also walk you through the exact 5-question filter I run every piece of storytelling content through before it goes anywhere near my Instagram, my emails, or my podcast.

Here is what you will take away from this episode:

• Why your audience is not following you for your problems, they are following you for theirs
• The difference between sharing from a scar (healed, useful) and sharing from an open wound (raw, self-serving)
• How “too relatable” can actually be the reason followers are not turning into customers
• Why kind comments and empathy in your DMs are not the same as conversions
• The exact checklist that helps my neurodivergent mentees know whether a story earns its place online
• What to do with the messy, unprocessed stuff instead of posting it

This one is honest. It might land uncomfortably for some of you. That is okay. I am saying it because I love you, and because the women I mentor deserve to know how to use their stories to actually serve their audience and grow a beautiful business at the same time.

If this episode lands, hit reply and tell me. I would love to hear what shifted for you.

Xx Tracy

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 542 : Strategic Storytelling: How to Share Your Story Without Oversharing appeared first on Tracy Harris.

What if the funk you're in right now isn't a sign that something's gone wrong, but proof that something went really right?

In this episode, I'm sharing a concept I recently coached a high-level client on: polarity. It's one of those ideas that sounds simple but genuinely changes how you experience the hard seasons in business.

What you'll learn in this episode:

• Why the universe is built on opposites, and what that means for your business journey
• How to recognise the “pendulum swing” so you stop panicking when you feel flat after a win
• Why you should NEVER make big decisions when you're in the low swing
• The practical question to ask yourself when you're in a funk: “What would my future self do?”
• How to sit with the low without letting it run the show

If you've ever felt on top of the world one week and completely flat the next, this episode is for you. No, you haven't regressed. No, you haven't failed. The pendulum just swings, and it always swings back.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 541 : It’s Not Always Summer in Business (And That’s OK) appeared first on Tracy Harris.

Hey lovely,

A year ago, Tess ran a webinar and two people showed up. One of them kept her camera off.

This week she welcomed her 430th member.

Tess runs an online mat Pilates membership for women over 50 across Australia and New Zealand, and this conversation is the whole journey in one sitting: the launch that flopped, the pattern she almost missed, the moment she stopped marketing to “anybody and everybody” and got brave about who she really serves.

We go deep on the strategy, with real numbers the whole way through.

What you will hear inside this episode:

• The first debrief question that changed everything: who is actually buying, and what do they have in common?
• Why “anybody and everybody” is the fastest way to sell to nobody
• How her Million Dollar Message shaped the name of her webinar, her ads, her emails, and her entire launch runway
• The audience belief she has to dismantle before anyone signs up (and how she does it in every ad, email and class)
• Her real launch numbers: 5,879 free class registrations, an 18% average 24-hour conversion rate, 180 new members in one launch
• Growing from 200 to 10,000 email subscribers in a year, with a 40% open rate, on just 4,000 Instagram followers
• Why she rings wobbly almost-members on the phone, and converts more than half of them
• What she had to say no to so the business could grow: doing it all herself

And underneath all of it, the real shift: deciding to be a business owner instead of a content creator.

If you are growing a membership, planning your next launch, or quietly wondering whether your small audience is “enough,” this episode will answer that question with receipts.

Your next step: if you are ready to grow and scale your own digital business with this kind of support, go to tracyharris.co/apply to find out more about Freedom Filled® Business Mentorship and apply.

With love, Tracy

Visit Tess on Instagram here.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 540 : She Had 200 Email Subscribers. 12 Months Later She Had 10,000. The Tess Thompson Story appeared first on Tracy Harris.

Hey lovely, this one is for you if you have been sitting on a programme idea and freezing every time you think about filling it.

Most coaches, practitioners and creatives launch their first offer aiming for fifty or a hundred women. Then overwhelm shows up, the launch gets diluted, and the whole thing fizzles. In this episode I am taking the pressure off that question entirely.

You do not need fifty. You need five.

Five right-fit women who pay, who get the result, and whose stories become the proof that powers every launch after this one.

I walk you through exactly how to message your first offer so the right women see themselves in your words. I share a real mentee story, two of them actually, who launched to tiny audiences and filled their spaces in hours.

What you will walk away with:

• Why five is the proof of concept number every first-time founder should be aiming for
• The five pieces of messaging you must write before you share the offer
• The five marketing strategies that actually fill a small launch
• The exact reason your audience needs to hear about your programme five, six, seven times before they buy
• Why the conversation strategy still converts higher than any sales funnel you could build

Filling your first programme is not a numbers game. It is a clarity game. Once you understand that, the whole launch gets simpler and you actually enjoy sharing what you have built.

If you want to do this work with me live, I am running my Million Dollar Message workshop on Tuesday 9 June, 12pm Sydney time. We will build your foundational message, your customer clarity profile, your scroll-stopping hook, and your sales page headline together. It is 100 AUD and it is the lowest cost way to work with me right now.

Find out more here.

Xx Tracy

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 539 : How to Sell Your First Online Programme to Five People appeared first on Tracy Harris.

You are showing up. You are posting consistently. The engagement is fine.

So why is your inbox quiet?

In this episode, I am setting the record straight on something that has been driving me a little crazy. The internet keeps telling women in business that the answer to slow sales is to “be more visible”. Post more. Push through. Work on your visibility block.

But here is the truth.

Most of the women I work with do not have a visibility problem. They have a translation problem. They are using the wrong words to talk about their offers, and so their right-fit buyer is scrolling past, even when she likes the post.

This is what we fix inside Freedom Filled® Business Mentorship before we touch anything else, because messaging is the lead domino. Get it wrong and every Reel, every email, every launch underperforms. Get it right and you can post less, get better inquiries, and have women arriving in your DMs already half sold.

In this episode you will learn:

• The three signs you have a translation problem, not a visibility problem
• Why posting more is the worst possible advice for someone whose messaging is off
• The three jobs your content must do so your buyer recognises herself, recognises the problem, and recognises you as the guide
• How one of my mentees shifted from a play-based focus to an academic focus and saw her programmes start to fill
• A simple ten-post audit you can run on your own Instagram right now to find the gap

If something inside you has been quietly saying “it is not that I am not visible, it is that something is not landing”, trust that. You are right.

The fix is your Million Dollar Message. And the work to find yours is exactly what we begin with inside Freedom Filled® Business Mentorship.

Ready to apply? Head to tracyharris.co/apply.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 538 : You Do Not Have A Visibility Problem. You Have A Translation Problem appeared first on Tracy Harris.

One of my mentees inside the Freedom Filled® Business Mentorship came to me recently with something so honest, so common, and so rarely spoken about, that I knew I had to bring it to the podcast.

She wanted to create a new online group programme.

But she was stuck in what I call the freeze.

Overthinking. Over-strategising. Self doubt. Procrastination. Imposter syndrome dressed up in a hundred different outfits.

And underneath all of it was a wound from a past experience. A previous client who questioned her character, her capability, and whether she was trauma informed enough to hold the space.

That memory had been quietly running the show ever since.

In this episode, I coach through what to actually do when a past experience is keeping you frozen in your beautiful business.

We talk about:

• Why the freeze always has an avoided emotion underneath it
• Why nothing grows from stagnation, things only rot
• The reframe that gets you moving: you cannot stuff up your next move
• The brave question we sometimes need to sit with: could the client have been right?
• Why staying in your lane is not just important, it is essential
• Why your messaging is 9 times out of 10 the real problem
• Why putting a time pressure on yourself makes you slower, not faster
• How leaders are forged in the hard seasons, not the easy ones

This episode is for the women building or growing online businesses. The coaches, the course creators, the practitioners, the creatives, the digital service providers. Anyone who has felt a past experience pull them back from their next big move.

You get to decide who you become when a challenge arises.

Let me know what landed for you.

If you want help with your messaging, come and join me inside Freedom Filled® Business Mentorship, or look out for the next time I open the Million Dollar Message workshop.

Xx Tracy

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 537 : Stuck in the Freeze? How to Move Forward After a Hard Client Experience appeared first on Tracy Harris.

The data is in, lovely, and it is wild.

A new Intuit QuickBooks report just dropped and one in three US adults plan to start a business or side hustle in the next twelve months. That is a 94% jump on the year before. In Australia, it is one in four. And 65% of aspiring founders say they will use AI to launch.

Entrepreneurship is officially the number one wealth-building strategy heading into 2026. It is outranking saving. It is outranking investing. It is outranking working harder at a traditional job.

In this episode I sit with what this shift actually means. Because when I started over ten years ago, building an online business as a woman, especially as a mother, was taboo. Today, it is just normal. And the women who are quietly building the most sustainable businesses right now are the ones in their 40s and 50s, with wisdom, life experience, and the clarity that only comes with time.

I share the story of Selma, a psychologist in Freedom Filled® Business Mentorship who sold out her first group program before she even built it. Three weeks of progress after three years of feeling stuck. That is what happens when a woman with real expertise meets a clear structure, a proven framework, and the right environment.

Inside this episode:

• The three QuickBooks 2026 stats every woman in business needs to know
• Why being on the right trend is not the same as building the right business
• The signs you are ready to package your expertise into a group program
• Why coaches, practitioners, creatives, and teachers are uniquely positioned right now
• How to scale your wisdom without scaling your hours

If you are ready to build your online group program in a smart, sustainable, and scalable way, head to https://tracyharris.co/ffb and apply.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 536 : The Entrepreneurship Boom: 1 in 3 Adults Want To Start An Online Business (and What This Means For You) appeared first on Tracy Harris.

Today I'm coming to you live from upstairs in our Bali home while the boys are downstairs working on their wellbeing lesson.

And this one hit different.

Their worksheet was about gratitude. Four simple prompts. But I didn't let them rush through it. I used it as a teaching moment, a chance to slow down, to feel, to really sit in the practice.

And as I was teaching them, I realised I needed to hear it too.

So I'm sharing the whole lesson with you today.

In this episode, you'll hear:

• The four gratitude prompts from the boys' worksheet (and how you can use them right now)
• Why slowing down is the most important part of a gratitude practice
• How to bring images, emotion, and your senses into gratitude so it actually shifts something in you
• The science behind why gratitude is the highest frequency you can experience
• How I use gratitude inside the F.R.E.S.H. framework to help women in Freedom Filled® Business
• A real example of finding the extraordinary in an ordinary morning beach walk

Key takeaways:

• Gratitude is not a to-do list item. It's a practice that requires presence.
• One grateful thought leads to ten more. You just have to reach for the first one.
• You are more energy than matter. Gratitude raises your frequency. That's not woo. That's science.
• The ordinary moments you overlook? They're the ones you once prayed for.

If you're feeling stuck, overwhelmed, or caught in a low moment, this episode is your permission slip to pause and come back to what's good.

Try it today. Pick one of the four prompts. Slow down. Feel it. Let it shift something.

Want to go deeper with gratitude and the F.R.E.S.H. framework inside a community of women who get it? Head to https://tracyharris.co/ffb to apply.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 535 : The Gratitude Lesson That Changed Everything appeared first on Tracy Harris.

Hey lovely.

If your Instagram reach has felt like it fell off a cliff in the last week or two, this episode is for you.

You are not shadow banned.

You did not do anything wrong.

Instagram quietly rolled out a major algorithm update in April 2026, and the average creator is down somewhere between 30% and 50% on their reach. That is not a vibe. That is a measurable shift, and most business owners have no idea what actually changed or what to do about it.

In this episode I am walking you through the three concrete changes Instagram has made, why your content might be tanking even when it is beautiful and high quality, the three types of creators who are absolutely thriving right now, and the tactical playbook you can implement this week to start working with the new rules instead of against them.

This is a nerdy one. Grab a pen.

What you will take away:

• The three words that now run the entire algorithm, and why “meaningful social interaction” matters more than anything you have been told about the platform
• Why a reply to a comment is now worth 20 times more than a like, and how that single shift changes everything about how you write captions
• Why passive watching has been completely inverted as a signal, even on full-watch reels
• The three creator types winning right now, and which one is the most sustainable for women building real businesses
• The four practical changes you can make to your content this week
• The bigger conversation about platform dependency that almost no one is having

If you are inside Freedom Filled® Business Mentorship, you are already updating your strategy with this. If you are not, this episode gives you the method behind what we teach.

Share this with one woman in your world who needs it.

Apply for Freedom Filled® Business Mentorship.

Xx Tracy

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 534 : The April 2026 Instagram Algorithm Update Every Business Owner Needs To Hear appeared first on Tracy Harris.

I recently sent a thoughtful, personal email to a woman who attended one of my free masterclasses… and her reply completely floored me.

She accused me of using AI.

In this episode, I unpack what actually happened, what this moment reveals about trust and communication online right now, and why the answer is not to become less excellent just to appear more human.

What This Episode Is Really About

We are living in a time where care, clarity, and well-written communication are sometimes being mistaken for something artificial.

This conversation goes deeper than one email.

It’s about how we lead, how we communicate, and how we stay unmistakably ourselves in a world flooded with content.

In This Episode, We Cover:

• Why I chose to personally email a new lead (and why you should too while your audience is still small)
• The exact moment I was accused of using AI – and my honest reaction
• The question I can’t stop asking: has good writing become suspicious?
• Why strong writing skills are being confused with AI-generated content
• The difference between polish and presence in your messaging
• Why becoming “less articulate” is not the answer
• The real reason some content feels off (even when it’s technically “good”)
• What people are actually reacting to: structure without soul
• The three things AI can’t replicate in your content:
  • Lived experience
  • Specificity
  • Discernment
• Why “show them, don’t tell them” is the most powerful shift you can make
• How to write in a way that is unmistakably you
• What I said in my reply – and how the conversation unfolded

Key Takeaways

• You don’t need to become worse at writing to seem human
• Your mess is not proof of your humanity, and polish is not proof you used AI
• The real edge in today’s online world is authentic, lived, specific communication
• Care still matters, even when it is misunderstood
• The goal is not less polish – it is more YOU

Standout Quotes

“I can out-care my competition any day.”

“Has good writing now become suspicious?”

“You don’t need to become worse at writing. You need to become more unmistakably you.”

Final Thought

This episode is your reminder that excellence is not the problem.

The invitation is not to shrink, simplify, or dull your voice.

It is to deepen it.

To bring more of your lived experience, your perspective, and your presence into everything you create.

Because that is what no one – and nothing – can replicate.

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled® Business
   Freedom Filled® Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Discover more here.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maximum impact. Get your free checklist here.

CONNECT WITH ME

Web: www.tracyharris.co
Facebook: @mumswithhustle
Instagram: @tracyharrisco
Twitter: @MumsWithHustle
Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

LOVE THE MUMS WITH HUSTLE PODCAST?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach.

I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

The post MWH 533 : If You Sound Too Smart Online, People Think It’s AI appeared first on Tracy Harris.