MWH 557 : 5 Reasons Your Business Stopped Feeling Fun (And Why It Is Probably Not You)

Your business was built for a version of you who no longer exists.

And she is never coming back.

This one is a story before it is a teaching. Three years ago I fell madly in love with my business again, and for the two years before that I was frustrated almost every single day. One of my core signature offers was built around Instagram, and my messaging kept filling my membership with women who wanted a bigger following fast, often without a structured business or an offer worth buying underneath it. My messaging asked for exactly who was coming. So that is exactly who came.

I knew the whole time what I needed to do. I complained to my husband about it more times than I can count. I still sat in it for two years.

So before you decide something is wrong with you, that you are not disciplined enough or focused enough or built for this, run these five diagnostics instead.

In this episode:

• The five reasons your business stopped feeling fun, and why almost none of them are a you problem
• Reason 1: you designed the offer in a burst of creative energy, in a season with different hours, different energy and a different appetite. The design stayed put. Your life moved
• Reason 2: your business quietly became your whole personality. The Saturday friends, the hobby, the drawing, the dancing, all deleted one by one
• Why a woman with an already beautiful, full life brings completely different energy to her work
• Reason 3: the urgency audit. If something feels urgent, it most often is not. You wrote every one of those rules yourself
• Reason 4: your quiet, unglamorous, actually profitable week measured against someone else's best month ever
• Reason 5: you have grown and the business has not caught up, and the three fears that keep you loyal to the last version
• Why you are not stuck. Stuck would mean the door is locked. The door is wide open
• The two questions that start the redesign

This is your permission slip. Your business is allowed to move when your life does.

One of the five is almost certainly yours.

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Mums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle

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