How To Grow A Profitable Business By Being Daring, Determined and Different
Growing a profitable business can be a massive struggle if you're still trying to niche down and recognize your strengths in a super saturated market. It's easy to get sucked into following the latest trends and designing your biz to be just like every other business out there… The problem is when you become a follower, you forget how to lead.
Heed my advice: Dare to be bold, determined, and don't fear being different! Success is abundant when you listen to yourself and follow your passions.
Today's guest is going to teach you how to grow a profitable business by embracing your quirky side!
THIS WEEK'S PODCAST
This episode is proudly brought to you by mumswithhustle.com! Make sure you explore my site for some epic biz building content and feel free to check out the MWH Store. It's totally a place to take action and level up your biz.
Today's guest is Keneena Fanning is a wife, mum to three kiddos, and a badass business owner, creator, and designer who idenitfied a super niched biz in a very saturated market. Her biz Kablooie is a handmade micro fashion label for the bright, the bold, and the fabulous. Over the course of her biz journey, she has learned how to differentiate her biz from other brands to really stand out and own it, while attracting her ideal target audience.
You may recognize Keneena's name from the Mums With Hustle blog because she regularly guest posts hot tips to help you supercharge productivity in your biz. Today, Keneena is going to share ways that you can find success in your niche in any market.
Welcome to the virtual couch, Keneena!
WHAT YOU WILL LEARN
- How to differentiate your biz in a saturated market
- Why it's important to know your customer
- How Keneena found her tribe
- Ways to figure out your biz voice
- How to sort out your strengths and weaknesses
- The one key to creating a successful business
- How to use Instagram as a place to connect
THE LOW DOWN ON WHAT WE CHATTED ABOUT
- Keneena's biz journey from start to finish
- How Keneena found her super-niche – her lightbulb moment!
- The importance of niching down by following your passions
- 3 biz building tips- “Have a voice. Don't be generic. Don't follow trends.”
- Why a broad target market is the worst mistake you can make
- Why you should be collaborating with confidence
- How to make your Instagram followers feel happy
BONUS
I know we talked about a promo code to use at Kablooie Store; however, Kablooie products are so popular that they have SOLD OUT! How remarkable is that? #GoKeneena #ProudBizMumMoment
WHAT'S NEXT FOR KENEENA?
Keneena just launched her first Christmas collection. She's also loving all the small limited edition things she's been doing in her Facebook group, and the fun times that take place in there, so if you’re into Kablooie style, that’s a great place to find her!
CONNECT WITH KENEENA
Web: www.kablooiestore.com.au
Facebook: @kablooiestore
Instagram: @kablooiestore
Pinterest: @kablooiestore
CONNECT WITH ME
Web: https://tracyharris.wpengine.com/
Facebook: https://www.facebook.com/Mumswithhustle/
Instagram: www.instagram.com/mumswithhustle
Twitter: https://twitter.com/MumsWithHustle
Biz Club: https://www.facebook.com/groups/mumswithhustle/
P.S. Love MWH Podcasts? Review me on ITunes!
About Tracy
As the founder and CEO of Mums With Hustle, I have the best day job in the world: teaching entrepreneurs how to grow their beautiful businesses online. When I started the business, that was everything I wanted, but since then, it has grown into something much bigger. Now, I get my joy from helping women find their zones of genius within a community that truly celebrates their success. I truly believe that when women choose to band together, we can do anything - and if you feel the same, there’s a place in the MWH community for you.
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