How To Start Collaborating On Instagram

MWH 131 : How To Start Collaborating on Instagram

How To Start Collaborating on Instagram

Collaboration is a very powerful and effective way (and honestly, a very budget savvy way) to grow your business and build a powerful brand online.

Being a solopreneur can be really isolating, so having a squad out there on Instagram is so incredibly fun, plus it drives your business forward in ways you haven't even thought of yet.

If you're interested in creating long-lasting relationships with your peers and people you look up to while also growing your business, then this episode is definitely for you!


In this episode, I'm actually going to share a bit of a personal story on how I started connecting and collaborating with brands and fairly large influencers on Instagram with confidence. And, I did this all before I launched Mums With Hustle!


Understanding your WHY and big motivating factor is essential to connecting and collaborating with confidence. This is because it is already a huge motivator to you that encourages you to go on out there, put on your big girl pants, feel the fear, and do it anyway.

If you're truly interested in learning how to collaborate without fear, then make sure you're taking notes.

As always, if you can't listen and you'd rather have a quick read – here's a recap of what I discussed in this episode.

1. Come From A Place of Service

When you have who you are serving in your heart, you will be guided by such a strong driver! Listen, if you're an introvert, you're shy, lacking confidence, or even a brand new business – it can be so intimidating to reach out and connect with people on social media.

Sending a pitch can be scary, so if you have a huge WHY and mission that is close to your heart it will help motivate you to jump in and do it!

Key Points I Discussed:

Does your business come from a place of service?

What is your big WHY?

  • Dig deep and break through the surface level reasons behind your why.
  • Tap into your values, your mission, and the bigger purpose.
  • What is the legacy you're trying to build?

What does the serve mentality have to do with collaboration?

2. Making The Pitch

I wanted to share a true and personal story that I told the ladies that attended Social ConXN earlier this month. It's full of a lot of golden nuggets, so make sure you have your pen and paper ready!

Key Points I Discussed:

Let's go back to the beginning of Mums With Hustle?
What did I want Mums With Hustle to achieve?

  • Help inspire
  • Give actionable business advice
  • Spotlight and champion other women in business
  • Create a community to celebrate the successes of other women

How did I pitch to women to be a guest on the Mums With Hustle Podcast?

  • Via Instagram
  • I followed and engaged with women I thought were amazing and who were killing it
  • I introduced myself via DMs almost immediately

Ways to use Instagram Stories to connect?

3. Listen To Your Intuition

After you've made your pitch, you will feel so many different emotions. It's totally possible, you'll be rejected outright, but you cannot let that discourage you. In this section, I share more about how you need to listen to your intuition.

Key Points I Discussed:

Why should you start backing yourself?
Ways you can ignore the negative voices (your ego!) in your head?
How should you handle rejection?

How can you reject someone politely?


This episode was something I knew I had to share, even though it was quite personal. Literally, straight out of my journal. I really hope you take some of these tips and strategies to confidently connect with the women you admire.

Take a few minutes and write down 5-10 people you want to connect and collaborate with and start saying, “Hello!”.

Remember, it's totally cool to go slow, so you can go far!

If you're listening to this episode, I want you to take a picture of yourself or your surroundings and tag me @mumswithhustle because I want to see how you get your hustle on!



Facebook: @Mumswithhustle
Instagram: @mumswithhustle
Twitter: @MumsWithHustle
Biz Club: MWH Biz Club


Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

share the love


About Tracy

As the founder and CEO of Mums With Hustle, I have the best day job in the world: teaching entrepreneurs how to grow their beautiful businesses online. When I started the business, that was everything I wanted, but since then, it has grown into something much bigger. Now, I get my joy from helping women find their zones of genius within a community that truly celebrates their success. I truly believe that when women choose to band together, we can do anything - and if you feel the same, there’s a place in the MWH community for you.

you might also like

FREE Reels Guide For Business Owners

Grow your following, boost your reach and grow your business with INSTAGRAM REELS.

Swipe 10 of the most effective Instagram Reels content ideas for business owners right now - including secret strategies my members and I have used to skyrocket our engagement (I'm talking over 40K views on a single REEL within 24hrs)!

Reels Freebie Ipad Cover